Salesforce Marketing Cloud Developer Senior en Global Delivery Center Capgemini

Location: Aguascalientes

Capgemini is a global leader in technology and consulting services. We reimagine what’s possible and innovate with technology to turn ideas into impactful solutions. Join us and build a career full of opportunities where your work truly makes a difference.

As a  Salesforce Marketing Cloud Developer , you will design and implement multichannel digital marketing campaigns using Salesforce Marketing Cloud (SFMC). You’ll be part of an agile squad involved in the full delivery lifecycle—from discovery to deployment—ensuring technical excellence, best practices, and a seamless customer experience across channels.

• Design and build campaigns using  Journey Builder ,  Email Studio ,  Mobile , and  Web Personalization  tools.

• Integrate SFMC with CRM and third-party platforms to gain full customer insight.

• Create and maintain  site mapping  aligned with client content changes.

• Guide teams on SFMC usage and industry best practices.

• Apply  behavioral analytics , machine learning, and data ingestion for targeting.

• Ensure technical management of  Data Extensions , automation, and segmentation.

• Stay current with evolving marketing automation technologies.

• 3+ years of experience as a Salesforce Marketing Cloud Developer

• Proficiency with  Journey Builder ,  Automation Studio ,  Content Builder

• Strong front-end skills in  HTML, CSS, JavaScript

• Hands-on experience integrating APIs and CRM systems

• Experience with  Apex ,  Visualforce , and  Lightning Components

Nice-to-Have Skills

• Salesforce Commerce Cloud (SFCC) experience in B2C/B2B/multi-site projects

• Familiarity with Amplience, Sitecore, Salsify, or Bolt

• Knowledge of caching, lazy-loading, DevOps, and SSR optimization

• Bachelor’s degree in Computer Science, Systems Engineering, or related field

• Advanced English (B2+ written and spoken)

• Agile project delivery experience

• Ability to transform marketing strategies into technical execution

• Strong analytical and problem-solving skills

Capgemini promotes flexibility, inclusion, and continuous growth. We offer:

• Competitive salary and benefits

• Clear career path with learning and certification programs

• Global projects and diverse work environments

• Collaborative and innovative teams

• Open and inclusive leadership

About Capgemini Group

Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 300,000 team members in nearly 50 countries. With its strong 50-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms.

At Capgemini Mexico, we aim to attract the best talent and are committed to creating a diverse and inclusive work environment, so there is no discrimination based on race, sex, sexual orientation, gender identity or expression, or any other characteristic of a person. All applications welcome and will be considered based on merit against the job and/or experience for the position.